Lynne's energy and passion for what she does is infectious. She commits herself 100% to everything she does at a strategic, tactical or even philanthropic level. Lynne is a talented marketer, a creative storyteller, and she is always keeping herself ahead of the latest trends to be able to offer the business strategic and well-thought marketing insights. Lynne is an incredibly hard worker and a caring human, whose charitable work and care for her friends and colleagues is second to none. Thank you Lynne for the opportunity to work together and support each other on this professional journey to grow and evolve the business.
I write this personal reference for Ms Lynne McCarthy who I have worked with as a colleague for the past two years during her engagement with Concentric AB. When I started in January 2023, I was immediately drawn to Lynne’s openness, as well as her commitment and passion for the brand.
Lynne has completed a number of projects during her time at Concentric and I commend her commitment and dedication, particularly with regard to the completion of the company’s new website and her support of employee advocacy activities. Lynne has been instrumental in raising the company’s profile and brand as an employer of choice and showcasing our CSR activities as well as the passion, energy and vibrancy of our employees on social media.
Recently, Lynne has driven a number of sustainability initiatives, including completion of the company’s 2024 Annual Sustainability Report including qualitative information and critical KPIs and preparing case studies for our sales team to present to customers, showcasing the sustainable nature of our products and employee-driven community activities. This topic is of increasing importance to our stakeholders.
Lynne has driven the updates and redesign of the company’s website and official marketing materials following the company’s takeover by A.P. Moller Holdings and the acquisition and integration of G.O.Engineering in late 2024.
On a personal level, Lynne's energy is infectious and her sincerity and empathy is second to none. She commits herself 100% to everything she does at a strategic, tactical and philanthropic level. Lynne is a talented marketer, a creative storyteller, and she is always keeping herself ahead of the latest market and industry trends. She manages to work tirelessly whilst still having the time and energy for her creative pursuits such as cooking, entertaining and other personal interests.
Lynne is highly regarded by anyone who has worked with her in the past and I have no doubt that she will show a similar level of leadership and commitment to her future colleagues and managers.
I have no hesitation whatsoever in being contacted to attest to her hard-working nature and honourable character.
I had the pleasure of working closely with Lynne McCarthy over several years, both at Danfoss and Concentric AB.
In both businesses, Lynne was responsible for global marketing and communications, whilst I served as Vice President Sales at both companies.
Lynne is a dynamic and inspirational leader, and provided outstanding support to our team with her market analysis-, growth marketing and public relations expertise. She is highly efficient and systematic in her work. With her open and helpful nature, she was a true asset to
our team and company. We benefited from her knowledge and experience across various industries.
She is a true team player who always keeps the big picture in mind, and her sharp analytical thinking makes her an excellent partner at all levels.
Her responsibility went well beyond leading the global marketing function, building our brand and marketing capacity from the ground up, and developing and implementing a marketing strategy across our key markets (USA, UK, Germany, Sweden, China, and India). Through her
significant contributions, Lynne played a key role in the growth and visibility of the Concentric Group, positively influencing the company’s market presence, perception and reputation.
Lynne worked remotely from her base in South Africa and travelled to our offices and marketing events globally as needed. This arrangement worked very well for our needs, and she effectively brought teams from across our global business together to achieve positive results. Throughout her time supporting the Concentric organization, she was always positive, proactive, hardworking, and diligent.
I can recommend Lynne to any organization looking for someone to build or accelerate their market footprint, brand reach and communications strategy. She is an asset to any company and can work effectively with very small or large budgets.
I highly recommend Lynne as a permanent or contractor resource
and you may contact me anytime to further support this recommendation on
Regr@desmi.com (email) or +49 170 218 7358 (mobile).
Ich hatte das Vergnügen, über mehrere Jahre eng mit Lynne McCarthy zusammenzuarbeiten, sowohl bei Danfoss als auch bei
Concentric AB.
In beiden Unternehmen war Lynne für das globale Marketing und die Kommunikation verantwortlich, während ich in beiden Unternehmen als Vice President Sales tätig war.
Lynne ist eine dynamische und inspirierende Führungspersönlichkeit und hat unser Team mit ihrem Fachwissen in den Bereichen Marktanalyse, Wachstumsmarketing und Öffentlichkeitsarbeit hervorragend unterstützt. Sie ist äußerst gewissenhaft und systematisch in ihrer Arbeit. Mit ihrer offenen und hilfsbereiten Art war sie eine echte Bereicherung für, unser Team und unser Unternehmen. Wir haben von ihrem Wissen und ihrer Erfahrung in verschiedenen Branchen profitiert.
Sie ist ein echter Teamplayer, der immer das große Ganze im Blick hat, und ihr scharfes analytisches Denken macht sie zu einem hervorragenden Partner auf allen Ebenen.
Ihre Verantwortung ging weit über die Leitung der globalen Marketingfunktion, den Aufbau unserer Marken- und Marketingkapazitäten von Grund auf und die Entwicklung und Umsetzung einer Marketingstrategie für unsere Schlüsselmärkte (USA, Großbritannien, Deutschland, Schweden, China und Indien) hinaus.
Durch ihre bedeutenden Beiträge spielte Lynne eine Schlüsselrolle für das Wachstum und die Sichtbarkeit der Concentric Group und beeinflusste die Marktpräsenz, die Wahrnehmung und den Ruf des Unternehmens positiv.
Lynne arbeitete von ihrem Standort in Südafrika aus und reiste je nach Bedarf zu unseren Niederlassungen und Marketingveranstaltungen in aller Welt.
Dieses Arrangement hat für unsere Bedürfnisse sehr gut funktioniert, und sie hat Teams aus unserem gesamten globalen Unternehmen effektiv zusammengebracht, um positive Ergebnisse zu erzielen. Während ihrer gesamten Zeit bei Concentric war sie stets positiv, proaktiv, fleißig und gewissenhaft.
Ich kann Lynne jedem Unternehmen empfehlen, das jemanden sucht, der seine Marktpräsenz, Markenreichweite und Kommunikationsstrategie aufbaut oder beschleunigt. Sie ist eine Bereicherung für jedes Unternehmen und kann sowohl mit sehr kleinen als auch mit großen Budgets effektiv arbeiten.
Ich empfehle Lynne wärmstens als feste oder freie Mitarbeiterin und Sie
können mich jederzeit kontaktieren, um diese Empfehlung zu untermauern:
Regr@desmi.com (E-Mail) oder +49 170 218 7358 (Handy).
I have grown to know Lynne as someone with great integrity, kindness, and empathy. She is rich in new ideas and full of knowledge. No task is too big or small and she is always willing to add value to any project and team. She is hardworking, a perfectionist, and always delivers in quick turnaround time without wavering on friendliness and professionalism. Her EQ & IQ is something to aspire to. It was always a pleasure to working together with Lynne.
As a former student, she makes me proud. Dr Lynne McCarthy is a formidable and dynamic business woman, with a great EQ and IQ balance, I believe she is set to reach great accomplishments. I can testify to her impeccable work ethic and contribution to science.
"Lynne was able to easily identify the strategic benefits of implementing a new solution currently being used effectively by BMW SA and our dealer network. I will without a doubt recommend Lynne in any strategic marketing or general manager and operations role, to any company that wants to be ahead of the curve and reap revenue."
Exceptional Marketing Leadership Professional!
I had the pleasure of working with Lynne McCarthy during her tenure at CVS, and I can confidently say that she is one of the most talented and driven professionals in the industry. Lynne possesses a rare combination of strategic vision, creativity, and executional excellence that set her apart.
Her ability to craft compelling marketing campaigns that not only captured attention but also drove real business results was truly impressive. She understands how to connect with audiences in a way that is both meaningful and effective, creating marketing strategies that resonate and translate into sales success.
Beyond her technical expertise, Lynne is a powerhouse in relationship-building. She has an innate ability to foster strong partnerships, both internally and externally, ensuring that initiatives are aligned with business goals while maintaining an exceptional level of professionalism and enthusiasm.
Her passion for excellence, her commitment to delivering results, and her innovative approach to sales and marketing make her a standout professional. Lynne is the kind of individual who elevates every project she touches, and any organization would be incredibly fortunate to have her on their team.
Highly recommended without reservation!
As I have worked with Lynne over the past several years, I continue to be impressed by her dedication to completing any assigned task and her attention to details.
Lynne has assisted with many Marketing tasks and provided valuable information when requested. She has an in-depth working knowledge to provide meaningful data and industry summaries.
Lynne was instrumental in the development and implementation of the company’s current website by coordination activities and keeping the project on schedule. Lynne developed tools to share the needed inputs for the website, which provided the ability to upload material in an effective manner.
Lynne is and would be a valuable addition to anyone needing assistance with Global Marketing or coordinating projects with multiple time zones and language barriers. She is a resourceful, hardworking and driven to success type of person and has the compassion and professional instincts to tackle the job at hand and complete it in a timely manner.
Lynne is a dedicated individual who never fails to go beyond what is expected of her whether in the marketing field or as an entrepreneur. She's a team player at heart with an incredible display of problem-solving skill's and conflict management. Additionally, she is a leader and a mentor who is driven to inspire those who receive the opportunity to work with her and always encourages the very best from others irregardless of who they are, Her professionalism is unique because it is always accompanied with compassion which I consider a very rare combination to find in the corporate field, It is a pleasure to be under the wings of a phenomenal woman!
I am having the pleasure to work with Lynne for a year now. She is a team player, hardworking, and has a lot of experience in her field. We have been working together on plenty of projects, and frankly, whenever we cooperate it is always nice and casual. You enjoy working with her and you always have a positive mood with her. I totally give kudos to her writing skills, she is very good at content creation and PR. As nowadays is about "digital and "storytelling", Lynne will be a great asset to any company and I am sure she will be one of the backbones of this digital communication.
I had the pleasure of working with Lynne for almost one year at Danfoss. She is a real experienced professional in all the aspects of communication and a real master in PR. Her passion, together with her positive attitude make her a welcome addition to any team!
12 January 2007
To whom it may concern,
Lynne McCarthy has introduced herself and the Company she worked for, to BMW SA, early in 2006. She also introduced and managed a concept that will effectively be rolled out throughout our Dealer Network with huge potential success. It has been an absolute pleasure to have her as a Solution Provider working in close association with BMW.
She has interacted with other departments and key role players at BMW SA. Reported feedback attested to the fact that she always conducted herself in a professional and respectful manner. I was always the recipient of a positive report from them.
I regard Lynne as an honest individual with very reliable traits. She has a somewhat very direct and persistent approach which benefited
her and the company she worked for in being chosen as BMW’s Solution Provider for a particular aspect of our business.
Lynne is dedicated to making a success of what she does, using her knowledge and ability, making sound business decisions, helping develop strategy into operation, planning and ensuring the overall smooth running of a very technically demanding project. As a client, I was most satisfied with her involvement in this project and her continuous concern and input through the implementation phase of the project.
I believe that Lynne possesses the necessary skills to contribute in an effective and meaningful manner in most employment contexts.
Yours Faithfully,
Richard Chetty
BMW Group Strategic Services Manager
Aftersales Development
Dept Code: ZA-39
BMW (South Africa) (Pty) Ltd
P.O. Box 2955, Pretoria, 0001
1 Bavaria Road, Midrand, 1685
Email: richard.chetty@bmw.co.za
Tel: 12-522-2785
Fax: 12-522-4266
Cell: 824512894
"It gives me great pleasure to recommend Lynne McCarthy specifically relating to her wealth of skills, knowledge and dedication to all aspects of Marketing, Advertising and Public Relations. I have worked with Lynne for a number of years now and she continues to impress us with her dynamic and professional approach to client interaction. I have no doubt that she will continue to win people over and reach new heights in her career."
"Lynne McCarthy is a very hardworking individual who will go above and beyond to not only fulfill her duties, but ensure it is completed to perfection. Over the last couple of months while working with her, I have come to realise that Lynne is someone who won’t shy away from a challenge, but rather embrace it wholeheartedly and completed it to the best of her abilities – often even to her own detriment.
Lynne is extremely reliable and one can be rest assured that any task that she undertakes will be completed in time, to perfection and with the utmost professionalism. Always friendly and helpful, Lynne possesses an infectious personality that is well accepted by both colleagues and clients. The passion she has for all things marketing is very clear in the manner in which she manages tasks and the creative ideas she comes up with.
I’ve experienced first-hand Lynne’s exceptional abilities, skills, specifically in PR Management, Marketing and Budget planning, Event management, Website Management, Social media management and Creation of Electronic Mailers and Communications, both strategic and operational, for multiple vendors and industry verticals, simultaneously. An asset and a pleasure in the workplace, Lynne is a person who will undoubtedly be successful and prosper in any venture she undertakes. This comes down to her incredible work ethic, professionalism and true passion for marketing. Lynne deserves the highest praise for her endeavours and I am certain she will continue to achieve many accolades in the future. For those reasons I will highly recommend her and truly believe she will be an asset to any company or organization."
"Lynne and I have been working very closely over the past few months on taking the RSA Brand (my Brand) to market. Her marketing, interpersonal and communication skills have allowed us to develop a winning Marketing Strategy for my Region…and naturally help bring back RSA in becoming the leading Security Solutions Provider in the region…get us back to be Front of Mind.
Her Marketing / Business Relationship style, is such that she was very well respected and valued by me and my Sales team. She is amazingly affective / intuitive and driven. I most definitely see her as part of my success in my region.
When it comes to Marketing - Lynne is intelligent and relevant. She got behind my products and solutions, believing with me in their success…became part of my team…driving for success together. I most definitely would recommend her for any Marketing or Related position; and would not hesitate to have her part of my team again. Hein Kern"
"Lynne is extremely hardworking, dedicated and deadline driven. She is very knowledgeable in her field and works well under pressure and always ensures that her tasks are completed on time. It has been an absolute pleasure to work with Lynne."
Lynne is a highly experienced all round specialist, good at strategies for numerous and varying product lines, Efficient and Very Good Negotiating Skills and extremely reliable.
Lynne's understanding of how publishing, branding and advertising works is a breath of fresh air. She really ‘gets it’ and has managed to elevate the Danfoss brand through our publications despite the conditions in which we have all found ourselves this year. We have never had such a regular supply of Danfoss editorials which are interesting, relevant and need little work on them in terms of editing.
"I worked with Lynne during a programme Microsoft was running to accelerate growth and maturity in their partner organisation. The context was one of catalysing top-class partner businesses and helping them grow, both as collaborative partners and as independent, thriving businesses in their own right.
Lynne can spot how to get companies to stand out from the crowd, how they can translate unique and individual potential into concrete results, understands deeply how critical the role of solid and inventive marketing is to that endeavour, and how to get it done. Equally comfortable from C-level, talking strategy - to ops, talking implementation, she's knowledgeable, forward-thinking and delivers with energy - a real asset to her clients. "
"I believe that Lynne were the person that took Bridgestone to higher goal as set in the Mid Term Planning.The lost of her skills to other market prospect are to their benefit and what a big loss for her leadership, dedication and set goals for a International company to loose someone like Lynne. We will miss her and trust that the company that she will join in future will benefit so that they become the no 1 company like Bridgestone Globally. Lynne have the no 1 identification tag and set procedure and standards to drive you to the top market share. Well done Lynne."
"Lynne is a gifted Marketer. Because she has many years of experience in this field, she knows a variety of creative and strategic methods to ensure the correct message is communicated to the correct people in a way that drives both top and bottom lines. If you want to touch or extended your audience - hire Lynne"
"Lynne is very professional in her approach and engagement. She has a positive and confident approach and has a very pragmatic approach to marketing and communication. I value her perspective and advise."
"Lynne is one of the most dedicated and loyal people I have worked with. She is a hard worker, and never afraid to put in effort beyond the call of duty, to ensure the success of campaigns and events. She has excellent interpersonal relationship skills, which are essential for her role as a channel and marketing manager."
Lynne McCarthy was awarded World Best Growth Marketeer of the year 2019 by Corporate Vision Magazine UK
https://www.cv-magazine.com/2019-lynne-mccarthy-marketing
I had the opportunity to work closely with Lynne over several years and saw firsthand the value she brought to our business. As Head of Corporate Marketing and Communications, she supported my division across North America, Europe, and Asia — helping us strengthen our market presence and communicate the value of our technology to a global audience.
Lynne consistently delivered high-quality work, whether it was drafting clear and effective press releases, or providing extensive market analysis on customers and competitors to help guide our strategy. She was always professional, pleasant to work with, and quick to respond, even under tight deadlines. Her insights in marketing and communications made a real difference to our efforts.
I would gladly recommend Lynne to any organization looking for an experienced, reliable, and thoughtful marketing and communications leader.
I had the pleasure of working with Lynne and seeing the immediate difference applying her knowledge and experience brought to the business. Lynne posses an amazing strong work ethic, possesses initiative, is insightful with strong EQ. With a pro-active and collaborative approach, Lynne delivers measurable impacts in strategic marketing and communications. Lynne's warmth, positivity and excellent interpersonal skills make her a delight to work with and an asset to any business.
I had the pleasure of working alongside Lynne McCarthy during her role as Global Marketing Manager at Concentric. Lynne consistently delivered exceptional results, displaying strategic thinking, creativity, and a strong team leadership. Her contributions significantly impacted our marketing success, and she also played a crucial role in supporting our sales team. I wholeheartedly recommend Lynne for her marketing expertise and her outstanding support to the sales team.
I have found Lynne McCarthy to be a very competent and dynamic Marketing/PR Specialist. She has willingly assisted with tasks outside her day today duties even when she was extremely busy. She is an effective communicator and carries out every task with 100% passion and detail. She is fast paced, driven and at times may come across as being a bit overbearing to those who do not share the same passion & thinking. She is also a very good negotiator. With almost a Zero Marketing budget, Lynne has managed to secure many free advertising in magazines, websites etc, saving Danfoss a substantial amount in expenses. She has created exposure and awareness for the South African market. Lynne has managed the Mining Webinar campaigns successfully from a strategic and operational side which was well received and attended. She has been a valuable asset to the sales team turning great leads onto the sales pipeline within a short period.
I have had the distinct pleasure of working closely with Lynne McCarthy, who has served as my mentor at Travel Lekker. Lynne is an outstanding professional with a wealth of experience and expertise in various facets of marketing, making her an invaluable asset to the world.
Lynne McCarthy's dedication, knowledge, and mentorship have been instrumental in my professional growth and the success of Travel Lekker. I am confident that anyone fortunate enough to work with Lynne will benefit greatly from her exceptional skills and leadership in the field of growth marketing and her marketing strategies.
I had the pleasure of working with Lynne for 2 years at Danfoss, where she demonstrated exceptional skill and knowledge of Strategic Marketing, Public Relation, Project- and Campaign management. Lynne is always willing to lend a helping hand and support others, regardless of whether it is within her scope of work or not.
Armed with passion for her craft, dedication and impeccable work ethic, Lynne would be a valuable addition to any team and company.
Lynne is a highly experienced all-round marketing specialist, good at marketing strategies for numerous and varying product lines, Efficient at Events Planning, Very Good Negotiating Skills, and extremely reliable.
"Lynne is very organized and enthusiastic. She is also creative in her appproach to marketing, thinking outside of the box and bringing fresh ideas to the table."
"Lynne has an excellent work ethic and interpersonal skills. She is sensitive, flexible, respected and admired by peers, subordinates and superiors alike. Lynne shines with a humility that belies her intellectual brilliance. Her strengths lie in her ability to conceive and implement the strategic marketing plans to identify new market opportunities, initiate product and service introductions, and negotiate strategic partnerships to drive market expansion and revenue growth.
Lynne has been able to expand and strengthen market presence through a diversified portfolio of new business development, advertising and product introduction. In all the time working with Lynne, she instilled a sense of entrepreneurial vision and creativity within those working with her, to drive forward innovative strategies to win competitive positioning and accelerated revenue growth.
Without a doubt, Lynne has demonstrated exceptional skills in marketing, promotions, business development, and executive relationship management-that has enabled her successes to date. With extensive management experience and consistent success in high-level marketing management, I am confident that Lynne will be able to make a significant contribution as a member of the management team or company which she may work for "
"I worked wiyth lynne McCarthy as business associate from middle east and india and find lynne one of the greatest human being ,efficient and hardwoirking supporter at work and very knowledgable on what she do .she was assisting me on behalf of seecrypt even after office hours and find her very dedicated sincere and hardworking .moreover I find her very humane. Ashok Kumar owner cambria general trading Dubai uae"
"Lynne is a real pleasure to work with! Lynne is conscientious,peace-loving, courteous,has excellent communication skills well organized, dependable, timely, trustworthy, and always brings a positive attitude to her work. Lynne can work independently and is able to follow through to ensure that the job gets done. Lynne is tremendous asset for any company."
"Lynne was responsible for the marketing within Bridgestone Retail in positioning and branding of the retail tyre fitment centres. This she did extremely well with external and internal communication and very successful projects. Lynne was well received and respected for her contribution"
"I have known Lynne McCarthy for a number of years now both on a professional and personal level. Through the years Lynne has consistently proved her commitment to her work, friends, family and community. She is the most determined individual that I have ever met and a true fighter in all aspects of her life and career. She approaches everything she does with true professionalism, a genuine desire to improve systems and structures and most importantly “Add Value” to the company that she works with.
Lynne has a wide network of strategic and influential partners and capitalizes on the opportunities this network brings along with establishing meaningful links for the company that she works for. She is able to chair a board meeting at a high level or interact with colleagues or clients on a grass roots level. Adaptability and a genuine desire to positively contribute to whatever Lynne is involved in guarantees Lynne’s value to anyone that works with, or employs her. Should you wish to discuss my professional experiences relating to Lynne McCarthy please feel free to contact me personally."
Lynne is very dynamic, professional and switched-on. Her EQ and IQ is astounding. She is focused, knowledgeable in her field, and has attention to detail. Her ability to deliver on time on projects and commitments is admirable. I would gladly recommend Lynne.
"Working with Lynne is always a pleasure, she is creative, proactive and professional."
"Lynne McCarthy has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. Lynne possesses the ultimate "can do" attitude while taking on all tasks with a positive energy and a smile.
Her upbeat personality and engaging personal style enables her to interact effectively with clients and staff. During her tenure with Acczone Systems, Lynne was also responsible for supervising the marketing assistants.
These assistants, under Lynne’s management, were responsible for many of the marketing campaigns, editorials, newsletters and other marketing functions. I would highly recommend her for any position or career that she may now choose to pursue."
"Lynne is a very dedicated, detailed-orientated individual that always go out of her way. Marketing is her passion, and this is shown to me in every way.
Lynne is an individual that any Marketing department will need."
"Lynne is very detail orientated and a dynamic business woman. She produced and generated revenue from day one in her consulting role to my business, quick to deliver, easy to communicate with, follow direction quickly; and delivered ROI on the cost of the project almost immediately. Lynne was instrumental and was solely responsible for our entire marketing presence both B2B, B2C and online within a short turn around time frame and limited budget.
Lynne was given the mandate to, from a strategic to operational output, create a go to market strategy for our business & our services, develop the brand, create brand footprint, develop an online presence; develop, design and register our company web domain and contact details; create, develop and manage all our social media pages, promotions and communication to market. I will maintain Lynne & her company's services for all my marketing requirements on a ongoing retainer basis and she comes highly recommended. "
"Lynne McCarthy has been employed by Acczone Systems since March 2010 as Marketing & Business Development Manager. She has excellent written and verbal communication skills, is extremely organized, can work independently and is able to follow through to ensure that the job gets done. Lynne possesses the ultimate "can do" attitude while taking on all tasks with a positive energy and a smile. Her upbeat personality and engaging personal style enables her to interact effectively with clients and staff.
During her tenure with Acczone Systems, Lynne was also responsible for supervising the marketing assistants. These assistants, under Lynne’s management, were responsible for many of the marketing campaigns, editorials, newsletters and other marketing functions. I would highly recommend her for any position or career that she may now choose to pursue."
"Lynne, has always excelled in whatever she has done and therefore she has the ability to deliver on her tasks beyond expectations. I have no doubt that her ability to succeed will continue to be her strength. She is an asset to any organisation."
Lynne's understanding of how publishing, branding and advertising works is a breath of fresh air. She really ‘gets it’ and has managed to elevate the Danfoss brand through our publications despite the conditions in which we have all found ourselves this year. We have never had such a regular supply of Danfoss editorials which are interesting, relevant and need little work on them in terms of editing.
Efficient, productive, team player and experienced, are just a few of the traits that come to mind when I think of Lynne. I have the pleasure of working with Lynne for almost one year now at Danfoss, we are working together on several MarCom projects and I am particularly impressed by Lynne’s efficient communication skills and PR expertise. Lynne’s ability to juggle multiple projects is impressive and made a dramatic difference in the productivity level of our team. Lynne would be a true asset for any company she joins and comes with my heartfelt recommendation.
Lynne is a consummate professional and it shows in her wide skill-set. She is a fantastic relationship builder and marketer. Working with Lynne was a really refreshing experience. She brings a lot to the table and communicates effectively and frequently. She is definitely a good player to have on the team, and not only works smart... but genuinely hard. Pleasure working with you Lynne.
"Lynne is an exceptionally hard worker and has great skills in the Marketing and PR segment. She is easy to work with and has an amazing work ethic. Always willing to go the extra mile even if it is not in her scope of work. "
Lynne is professional and the best at what she does. She prooved to be more than a marketing resource but did legal, contracts, compliancy, sales, HR/IR, etc and was the most valueble asset in our business.
I had the privilege of working with Lynne for a few years. I can only describe Lynne as being intelligent, creative, optimistic and totally commited to everything she does. Lynne approaches challenges with enthusiasm and high energy levels, and she always treats those around her with utmost respect. Even in the face of adversity, I have witnessed Lynn’s ability to deliver and exceed expectations. Lynne is truly an exceptional woman, and an Asset!
"I am extremely pleased to write this recommendation for Lynne. Lynne and I worked at Networks Unlimited and I found her to be a motivated and very hardworking professional. One of the main reasons that Lynne and I have been successful coworkers on almost every marketing project that we have been entrusted with, is her ability to delve into details. In her role as a marketing manager at NU, she came across many challenges; her reason for success in meeting all these challenges head-on is her ability to chart out his limitations.
During the year that I have worked with Lynne, I have had the opportunity to observe her interpersonal style – she is a pleasant individual who believes in positive motivation. I would describe her as a dedicated and enthusiastic individual who has a great penchant for meeting deadlines. I fully recommend Lynne for any marketing position she applies for. "
"Lynne is a fantastic strategic and creative marketing and communications resource to have on your team. She is very detailed orientated and understand the current trends to take any product and message to market. Lynne has a very energetic approach to projects and completes them with remarkable results and utmost professionalism."
I am writing to provide a reference for Lyne McCarthy. I am Director of Corporate Development at Concentric AB, a listed Swedish manufacturing and engineering company. Since June 2022 I have been Lynne's line manager whilst she has been engaged as Concentric's Group Strategic Marketing Lead.
Prior to Lynne's engagement the Concentric group had very limited marketing capabilities. During her engagement with Concentric, Lynne has led the groups global marketing function, building our marketing capability from the ground up and launching and implementing a marketing strategy.
This has included the following key tasks:
• Developing and managing a global marketing budget,
• Leading the project to develop and launch a new corporate website,
• Developing a range of corporate presentations and materials, including the annual report and sustainability report,
• Performing strategic market analysis & research and providing insight to our sales teams,
• Managing our attendance at events and trade shows,
• Creating all of our press releases, social media campaigns and key external communications.
During her time with Concentric, Lynne brought together teams from across the business to drive positive outcomes. She was positive, proactive, hardworking and conscientious throughout her time supporting our organisation.
Unfortunately as part of a group wide restructuring exercise, Lynne's position was recently made redundant.
I would have no hesitation ni recommending Lynne to any business who is looking for an individual to build or accelerate their marketing strategy. She would be an asset to any organisation.
Please feel free to contact me at adam.staite@concentricab.com should you have any questions or require more information.
Kind Regards
Adam Staite
Vice-President Corporate Development- Concentric AB
"Lynne is a great manager and team player, full of energy and ideas, and with an open mind towards cooperation and achieving the goals of the team. During the time we are working together we advanced many programs and initiatives together, and Lynne is a true partner to our team, a champion of the initiatives. She always delivers an excellent results."
Lynne McCarthy is one of the very best professionals I have ever had the privilege of working with.
Lynne understands complicated matters even when outside of her direct area of expertise.
Lynne is Proactive, Dynamic and totally organized with brilliant senior marketing & communications talents.
Lynne always maintains very good relation with co-workers and clients.
I enjoyed working with Lynne on the different projects we took on.
Working with Lynne is a joy. Always under huge time constraints and spinning many plates, but making sure none of them drop!
Working with us, and trusting us to do great work together makes working with Lynne easy.
In getting to know Lynne over the last 2 years it's only gotten more and more fun to liaise with her on our various projects (both large and small). Long may it continue.
Efficient, productive, team player and experienced, are just a few of the traits that come to mind when I think of Lynne. I have the pleasure of working with Lynne for almost one year now at Danfoss, we are working together on several MarCom projects and I am particularly impressed by Lynne’s efficient communication skills and PR expertise. Lynne’s ability to juggle multiple projects is impressive and made a dramatic difference in the productivity level of our team. Lynne would be a true asset for any company she joins and comes with my heartfelt recommendation.
Lynne has gone well beyond and above my expectations in her support and service delivery. I was amazed by her around the clock availability and willingness to do deliver on her promises. She is a person of integrity, respect and highly professional in what she does. I highly recommend Lynne in her abilities as a professional and her demeanor as a person in general. Thank you Lynne!
Lynne is a team player, hardworking, and has a lot of experience in her field. We have been working together on plenty of projects, and frankly, whenever we cooperate it is always nice and casual. You enjoy working with her and you always have a positive mood with her. I totally give kudos to her writing skills, she is very good at content creation and PR. As nowadays is about "digital and "storytelling", Lynne will be a great asset to any company and I am sure she will be one of the backbones of this digital communication.
Lynne is an extremely talented professional with a strong personality. She has the spirit of a fighter, yet she is very kind.
She is definitely a very valuable addition to any team, as she will effectively contribute in the team's success driven by her enthusiasm and amazing passion.
"Lynne is one of the most dedicated and loyal people I have worked with. She is a hard worker, and never afraid to put in effort beyond the call of duty, to ensure the success of campaigns and events. She has excellent interpersonal relationship skills, which are essential for her
role as a channel and marketing manager.
Lynne is dedicated, loyal and hard-working, and her integrity is beyond reproach."
"Lynn is a very creative individual with lots of marketing flair. Lynne manages to establish solid business relationships with her customer set with high levels of service as the cornerstone to the relationship. Lynne is an outgoing individual that is capable of breaking in to new opportunities."
"Lynne has a clear understanding of marketing and strategic communications and how these important areas of business have evolved in the modern era. She understands social media and the impact this has on brand building and management. "
"Lynne is a very passionate individual which shows in all of the work and projects she tackles. She is a strong marketing person with experience across multiple disciplines. She loves challenges and being as resourceful as she is, she is a good problem solver."
"I had the pleasure of working alongside Lynne recently as the local marketing resource across Southern Africa for the RSA brand.Lynne has been a great example of a driven marketeer who gets the job done with a great deal of professionalism whilst working with limited resources. Lynne was truly passionate about understanding the RSA value proposition and utilizing innovative digital streams in getting RSA coverage across the local market place."
"Lynne is a very hard working individual. She was always very particular about her work and was always willing to go out of her way to get things done, as well as assist her colleagues. Lynne was always a pleasure to work with. "
"Lynne is a pleasant and comfortable person to work with. I have no doubt that her attention to detail and knowledge in the marketing field will prove valuable to employers and there marketing side.
Lynne works with professionalism and perfection and has the ability to lead a marketing side from start to end."
"Lynne is a passionate, versatile and impactful marketer with a deep understanding of marketing vehicles (incl. digital and direct) as well as an acumen for ROI. Lynne has a wealth of knowledge of planning of events, GTM and marketing plans. I appreciate her customer-focused approach and through partner marketing efforts. In addition she always expressed a collaborative can-do attitude which made a great partner beyond boundaries."
"Lynne summed up was a true professional, her approach to detail and customer service was an extension of the successful businesswoman she is today , a combination of awesome rapport and the utmost integrity made Lynne a fantastic person to deal with and to be taken seriously , I have no hesitation in recommending Lynne and can only imagine that any company that employs Lynne will get a great return on Investment"
"Lynne was always willing to help and assist with all matters and queries. As far as I know she were loyal to the company and gave her best at the work required. Willing to go the extra mile."
"Lynne is a motivated, passionate and exceedingly professional business person with an extraordinary talent to “keep several balls in the air at once”. My experiences with Lynne have been that she readily considers advice and has a manner that is fair, grounded, polite and friendly. That being said however she has a remarkable ability to assert herself so that her suppliers are kept in check and that their services are maintained at the highest level."
"Lynne is a pleasant and comfortable person to work with. I have no doubt that her attention to detail and knowledge in the marketing field will prove valuable to employers and there marketing side. Lynne works with professionalism and perfection and has the ability to lead a marketing side from start to end."
I have found Lynne McCarthy to be a very competent and dynamic Marketing/PR Specialist. She has willingly assisted with tasks outside her day today duties even when she was extremely busy. She is an effective communicator and carries out every task with 100% passion and detail. She is fast paced, driven and at times may come across as being a bit over bearing to those who do not share the same passion & thinking. She is also a very good negotiator. With almost a Zero Marketing budget, Lynne has managed to secure many free advertising in magazines, websites etc, saving Danfoss a substantial amount in expenses. She has created exposure and awareness for the South African market. Lynne has managed the Mining Webinar campaigns successfully from a strategic and operational side which was well received and attended.
"Having known Lynne for a number of years, and having worked with her previously, I cannot fault her passion and drive at the work and achievements she has accomplished. Her out-of-the-box thinking has often been a strategic ally in many situations, and her fresh approach always welcome. I would sincerely recommend Lynne in many vertical markets as she has such a broad range of experience, and has managed to tackle many industries, while achieving ongoing success. Lynne would be an asset to any organization, and her work ethic unquestionable. I am sure she will achieve wherever she makes a stand."
Lynne is an amazing professional, who brings all of the skills and expertise of a seasoned marketing specialist. It is indeed a wonderful experience to work with her as the Chief Marketing Officer to the Groupfin Holdings group of companies, and her contribution to the business has surpassed our expectations. Her capability to re-brand and entire group of companies and drive sales through her marketing efforts, within a very short time, was quite impressive particularly to me. Most of the professionals who worked in the same capacity had to take years to get to learn from experience on how to handle these responsibilities, which seemed natural to her. Besides that, Lynne with her unwavering confidence made me assured of the best solutions to problems at workplace even when there were few options to employ, indeed she was a shoulder to lean on, and was always hands-on on all aspects of the business, not just marketing.
"Lynne is a very dedicated, detailed-orientated individual that always go out of her way. Marketing is her passion, and this is shown to me in every way. Lynne is an individual that any Marketing department will need."
Very few people have the opportunity to report to a Director that is not only a coach but a mentor and someone whom you can count on to have your back at all times. Lynne expertly fills the role of Sales and Marketing Director at EyeCover and I have had the pleasure of reporting to her since I joined the EyeCover team in May. I am particularly impressed with Lynne's ability to motivate our team, to drive sales and her expert marketing advice. She is our go-to person! Lynne has an open door policy and I love the fact that I can approach her anytime. Lynne would be an asset to any company and any employee would be blessed to have her lead their team.
"Lynne is dedicated, loyal and hard-working, and her integrity is beyond reproach."
I have had the privilege of working with Lynne Mccarthy for a few months now. I've learned so much from her and seen her excel at the core elements of her job, such as leadership, creative copy writing, marketing, sales and so much more. She is one of the greatest motivators I have met and also a very hardworking and an ambitious person, she’ll go the extra mile to make sure a client is happy and do whatever it takes to do so while being professional and on point. We all enjoy having her around; she has a great sense of humor and keeps the smiles on everyone’s faces. I recommend Lynne Mccarthy highly as I know that she will never let anyone down.